Grey Matter Marketing is a medtech brand performance agency—the first of its kind

We help medtech companies achieve and sustain an unfair competitive advantage through our signature core competency: Category Design.

We uncover and leverage your greatest strengths to create—not just capture—value in the new outcomes-based healthcare environment.

At Grey Matter Marketing, we are:

Drivers of Change

We identify key business levers to change stakeholder behavior and exceed goals.

Obsessed with the Outcome

Our solutions are as individual as you are. We solve specific business problems in the most effective way possible.

Decidedly Different

We are rule breakers—and that's a good thing. We find success by outsmarting, not outspending.

What Matters October: MedTech News You Need to Know
What Matters October: MedTech News You Need to Know

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October 06, 2018

Get the latest medical technology news in What Matters: October

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Defining Your MedTech Brand's Voice
Defining Your MedTech Brand's Voice

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September 25, 2018

Every time your business launches an advertisement, updates a website, speaks at a conference, or posts on social...

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What Matters September: MedTech News You Need to Know
What Matters September: MedTech News You Need to Know

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September 06, 2018

Get the latest medical technology news in What Matters: September

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What Matters August: MedTech News You Need to Know
What Matters August: MedTech News You Need to Know

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August 01, 2018

Get the latest medical technology news in What Matters: August

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