What Matters April: MedTech News You Need To Know

written by

April 05, 2019

Overheard at GMM HQ

"I practice a lot of bhakti yoga mantras but lately I'm hearing most companies come out with the "we're-all-publishers-now" mantra. There's an app solution for that." - Mia Benenate on GMM's new Content Marketing Packages.

WHAT THE INDUSTRY IS BUZZING ABOUT

WHEN THE CHARDONNAY JUST ISN'T CUTTING IT

Despite an increase in cultural awareness about the pervasiveness and severity of postpartum depression in recent years, an effective medical treatment regimen has remained elusive. Until now.

CONGRATULATIONS ON THE NEW ARRIVAL OF YOUR BUNDLE OF INTRAVENOUS JOY

The FDA last month approved the Zulresso (brexanolone) injection for intravenous (IV) use for the treatment of postpartum depression, a treatment that will require patients to spend 60 hours in a treatment facility while they receive the IV infusion. The new drug sounds great, but 60 hours of peace and quiet might not be a shabby side effect (thought every mother reading this).

THE 411

Zulresso's possible risks of heavy sedation or loss of consciousness—and subsequent requirement for medical supervision throughout the entire infusion process—make the treatment a pretty big deal, but so is the fact that there is finally an FDA approved drug to treat a condition affecting 15 percent of births. Raise a glass of buttery chardonnay and bring a casserole to a new mom.

TWEET THIS STORY


NEWLY ADDED TO JENNY MCCARTHY'S SH*T LIST

The AMA wants Mark Zuckerberg and the rest of the social media world to be responsible for providing users with "scientifically valid information on vaccinations," per letters they sent out last month. This is bad news for that girl you went to high school with who is now an anti-vaccer using Facebook to promote her essential oils pyramid scheme or unvaccinated youth in Rockland County, New York, but good news if you're into preventing preventable diseases.

DID FACEBOOK ACCEPT THAT FRIEND REQUEST?

FB says it will no longer promote anti-vaccine groups and pages in search results, and will not surface them in users' newsfeeds, and Facebook-owned Instagram's Search & Explore features will also no longer promote posts that spread anti-vaccine content. YouTube and Amazon are taking their own anti-anti-vacc steps too.

THE 411

The line from the doctors' letter is a haunting summary of the issue at hand: "With public health on the line and with social media serving as a leading source of information for the American people..." 2019 is weird.

TWEET THIS STORY


THE GOVERNMENT IS TRYING TO CONTROL YOUR THOUGHTS

Well, the government is trying to help facilitate your thoughts' ability to control devices, as demonstrated by the recent issuance of an FDA guidance providing initial regulatory considerations for this kind of leapfrog technology.

WHAT'S THEIR ANGLE?

The eventual goal is to develop a framework for improving the mobility and independence of patients with paralysis or amputations, including injured veterans, through controllable prostheses. It also details considerations for the long-term biocompatibility with blood, cerebrospinal fluid and nerve tissue, as well as MRI machines and other tech. Ok ok, it sounds a lot less Big Brother when you put it like that.

THE 411

Jedi mind tricks just might be a real thing in the not-so-distant future, basically.

TWEET THIS STORY

GOOD TO KNOW

We’ve got $88 billion problems and healthcare is number one. Yep, you read that right: A staggering $88 billion. According to a new survey, one in eight Americans had to borrow to afford healthcare in the last year while 65 million required treatment but didn’t seek care due to costs. Jay-Z’s got nothing on our health system.

Based on what you have read, we think you might like these posts as well

What Matters December: MedTech News You Need To Know
What Matters December: MedTech News You Need To Know

Get the latest medical technology news in What Matters: December.

Read More
What Matters November: MedTech News You Need To Know
What Matters November: MedTech News You Need To Know

Get the latest medical technology news in What Matters: November.

Read More
Bama, Bourbon and Being Bold
Bama, Bourbon and Being Bold

MM&M Awards: Grey Matter Marketing wins Silver for Small Healthcare Agency of the Year

Read More